Tony Kim represents clients across the full spectrum of advisory and enforcement matters implicating cybersecurity, data privacy, and consumer protection issues.
Mr. Kim helps companies navigate crises to avoid legal, risk, and reputational landmines. He also defends clients in regulatory investigations and enforcement actions by the Federal Trade Commission (FTC) and State Attorneys General, as well as in consumer class actions, in the following key areas:
Cybersecurity resiliency and incident response
Privacy implications of innovative data use-cases
Consumer protection issues, including in sales and marketing and advertising contexts with a particular focus on global e-commerce, fintech, and platform businesses
In each of these areas, Mr. Kim partners with stakeholders in legal, IT/infoSec, product, growth, engineering, marketing, investor relations, communications, the c-suite, and the board/audit committee across governance, compliance, and crisis management contexts.